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Tag: Facebook


Marketing Channels, Social Media Marketing

Instagram Adds a Create Mode to Its Revamped Stories Camera

October 9, 2019

Via: Adweek

Instagram rolled out a revamped camera highlighted by its new Create mode, which enables people to create content without sharing photos or videos. The Facebook-owned photo- and video-sharing network said in an email, “Your new Instagram camera lets you easily […]


Marketing Channels, Social Media Marketing

Instagram Continues to Gain on Facebook for Brands, But News Feed Stays Strong

September 27, 2019

Via: Adweek

Despite several gains by Instagram at the expense of its parent company, Facebook’s News Feed still snatches up 60% of overall social media ad spend, according to the recently release Must-Know Social Media Trends second-quarter-2019 report from social marketing platform […]


Marketing Technologies, Mobile Marketing

AppsFlyer: Google Tops Facebook, Driving More App Installs in 1H 2019

September 24, 2019

Via: Adweek

Mobile attribution and data analytics company AppsFlyer released the ninth edition of its Performance Index, which analyzes mobile media sources. The company analyzed 23 billion application installations and 45 billion app opens across over 15,000 mobile apps from January through […]


Big Data, Marketing Technologies, Mobile Marketing, Platforms & Software

Facebook Kicks Off Its Stories Can Do It Campaign

September 23, 2019

Via: Adweek

Facebook’s new global cross-platform campaign, which kicked off Monday, is aimed at telling the story of, well, Stories across Instagram, Facebook and Messenger. The social network said 62% of respondents to a survey it commissioned from Ipsos became more interested […]


Marketing Technologies, Mobile Marketing

Facebook Audience Network Publishers and Developers Must Upgrade Their SDKs

September 16, 2019

Via: Adweek

Publishers and developers using Facebook Audience Network must upgrade to the newest software-development kit for the mobile ad network by March 3, 2020. The social network said in a blog post that upgrading will bring access to the newest features […]


Big Data, Marketing Channels, Platforms & Software, Social Media Marketing

How Facebook Watch Is Making Streaming Social and More From NewFronts West Day 2

September 13, 2019

Via: Adweek

With splashy OTT offerings from Disney, Apple, WarnerMedia and NBCUniversal about to roll out, Facebook Watch execs touted its massive reach in the streaming space with a daily global audience of 140 million. The publisher was among a quieter Day […]


Marketing Channels, Social Media Marketing

Facebook: Here’s How to Share Content from Spotify to Stories

September 10, 2019

Via: Adweek

Did you know that you can share songs, albums, playlists and podcasts from Spotify to your Facebook Story? When you do so, your friends will see the cover art of the content you shared, and they can tap a “Play […]


News

Google and AT&T Reveal New Ad-Tech Tools; Facebook Dating Is Now a Thing: Friday’s First Things First

September 6, 2019

Via: Adweek

At Cannes, Adweek brought together 30 CMOs from Hulu, the NFL, Verizon and more for a symposium on the state of marketing. One topic dominated the conversation: diversity and inclusion. What came out of that conversation is a new Adweek […]


Marketing Channels, Social Media Marketing

Facebook Revealed New Tools, Policy Updates for Messenger

August 29, 2019

Via: Adweek

Facebook revealed a series of new tools and policy updates for Messenger, aimed at improving the experience of businesses and developers (and therefore users) on the platform. First, at Facebook’s F8 2019 in May, the social network revealed it would […]


Marketing Channels, Marketing Technologies, Mobile Marketing, Social Media Marketing

Facebook News Feed Ads Change Today

August 19, 2019

Via: Target Marketing

Facebook News Feed Ads shrink from seven to three lines on mobile formats today. Other News Feed ad format and Business Manager changes are happening, too. Early reports of the changes listed today as the mobile ad format time of […]