Category: Other Technologies

April 20, 2021

Taking a new approach to how you strategize your digital campaigns might be just what you need to break through a plateau and better serve your targeted audiences. This is one way that cross-channel insights can drive real gains. Moving […]

April 12, 2021

What’s better than just building a bigger skyscraper? Building one that has a sky garden. In this world dealing with a climate crisis, new skyscraper plans worldwide are gaining attention not just for how tall they are going to be, […]

April 8, 2021

Did you know that 61% of people now use an Adblocker tool when surfing the web? People are sick and tired of being bombarded with advertising that’s in their face and not relevant. They’re craving high-quality, captivating content — things […]

March 18, 2021

Researchers have developed a whole field of study dedicated to inquiring about colors and the way they influence us. Marketing has taken great advantage of these studies, using them to determine what shades to apply in products, advertising, websites and […]

March 15, 2021

Like so many other daily realities disrupted by the pandemic, the moment when a cashier hands back a receipt plus a printed coupon for money off a later purchase has lost relevance in the past year amid a broad shift […]

March 15, 2021

Here we are in March 2021, roughly a year since the COVID-19 pandemic really took hold in the United States. With the health crisis still raging on, many SEO professionals have questions and concerns about executing link outreach during a […]

March 11, 2021

YouTube Shorts is YouTube’s response to the rise in popularity of short-form video on platforms like TikTok. A YouTube short is a vertical video (a 9:16 aspect ratio) that takes up the entire mobile screen and can be up to […]

March 10, 2021

The real reason that anyone buys from you online has very little to do with you and everything to do with them. It’s empathy, feeling in others what you’ve felt yourself. And what’s fascinating is humans are biologically wired for […]

March 4, 2021

The business world is constantly innovating and if you want to be successful, that means being willing to adapt with the times. It also means you should strive to keep your business on the cutting-edge from time to time, especially […]

February 24, 2021

Enterprise-level brands often have complex technology stacks with integrations beyond just the website and storefront, including connections to user databases, product management, business intelligence systems, and wider marketing systems to name just a few. While the complexity of these tech […]