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Category: Platforms & Software


Big Data, Platforms & Software

Microsoft announces updates to Smart Pages website builder

October 11, 2021

Via: Search Engine Land

In February, Microsoft launched Smart Pages, a free website builder service to help small businesses that may not have had websites. This was critical during the pandemic as more businesses were essentially required to be online. However, many SMBs don’t […]


Big Data, Platforms & Software

Google Search Console testing tools to match URL Inspection tool

October 11, 2021

Via: Search Engine Land

Google Search Console’s public facing testing tools will be aligned more closely to the URL Inspection tool, the company announced today. Google said it is updating the these tools “designs and improving features to be fully aligned with the URL […]


Big Data, Platforms & Software

Macy’s updates app, launches live shopping

October 8, 2021

Via: Marketing Dive

In addition to updating its mobile app, Macy’s is also experimenting with live shopping. The department store is hosting Macy’s Live, a weekly live shopping event where customers can chat with Macy’s stylists and hosts, see product reviews and recommendations […]


Big Data, Platforms & Software

Top 10 Shopify SEO Apps & Tools to Supercharge Organic Rankings

October 4, 2021

Via: Search Engine Journal

Setting up and optimizing a Shopify store is faster than ever, thanks to the creation of SEO apps and tools that easily integrate with this popular ecommerce platform. Studies have shown that the first organic search result in Google will […]


Big Data, Platforms & Software

Etsy debuts shoppable virtual house

September 30, 2021

Via: Marketing Dive

With the Etsy House, the handmade goods marketplace is continuing to experiment with augmented reality technology. In June 2020, the company released an AR tool to help shoppers view art, photos and prints in their homes. Etsy is far from […]


Big Data, Platforms & Software

Twitch enters first record label partnership with Warner Music Group

September 28, 2021

Via: Marketing Dive

The first-of-its-kind partnership between Twitch and WMG sees the Amazon-owned platform elevate its relationship with one of the Big Three major record labels. Twitch has increasingly been a key platform for music- and gaming-related content, especially as the pandemic continues […]


Big Data, Platforms & Software

AMP: Is It a Google Ranking Factor?

September 27, 2021

Via: Search Engine Journal

AMP is an HTML framework that helps desktop-optimized sites deliver ultra-fast mobile versions of webpages. AMP is created by Google, which has led to claims it gives pages a ranking advantage in mobile search over non-AMP pages. Google has debunked […]


Big Data, Platforms & Software

Microsoft Ads Announces Plans to Move to New Feedback Platform

September 13, 2021

Via: Search Engine Journal

Microsoft has announced that they’ll be moving to a new feedback platform in October. The goal of the feedback platform is to help Microsoft listen and gather feedback, while pushing feedback to their engineering teams for action. In Microsoft’s current […]


Big Data, Platforms & Software

The Best SMS Marketing Software of 2021

September 7, 2021

Via: Entrepreneur

As the world becomes more acquainted with technology, businesses are realizing the need to become more modern as well. Nowadays, people have smartphones, and texting is king. Most people open a text within three minutes, and most customers prefer to […]


Big Data, Content & SEO, Marketing Channels, Platforms & Software

How to Check for Plagiarism: 10 Copyscape Alternatives

September 1, 2021

Via: Search Engine Journal

Are you 100% confident the content you’re posting on your website is original? When it comes to checking for plagiarism, Copyscape has long been a leader and a popular option for students, teachers, writers, bloggers, and other content creators. But […]