Email marketing remains a cornerstone of digital marketing strategy, offering unparalleled reach and potential for personalization. However, maintaining and nurturing an engaged subscriber list can be challenging. The infographic we’re exploring serves as a vital checkpoint for marketers, outlining the top ten pitfalls that can lead to subscribers hitting the unsubscribe button.
Each reason is a cautionary tale and a starting point for improving your email campaigns. From the relevance of the content to the frequency of communication, the infographic lays bare the common issues that can erode subscriber trust and engagement.