Marketing Channels, Social Media Marketing
June 23, 2022
Via: Convince and ConvertOver three billion people around the world use social media every month. Out of this, 75% feel that social media platforms play a key role in their purchasing mindset. This shows how a good social media strategy is a must […]
Marketing Channels, Social Media Marketing
June 22, 2022
Via: Convince and ConvertLet’s cut straight to it. How the heck do we reach Gen-Z through social media advertising? It’s already halfway through 2022 and approaching this generation seems like the most daunting task. Gen-Z knows the ins and outs of the latest […]
Marketing Channels, Social Media Marketing
June 17, 2022
Via: EntrepreneurWhen it comes to social media marketing, authenticity is key, but curating an authentic brand identity that helps you stand out online, helps you build trust and helps you gain visibility on social media platforms can be quite challenging. From […]
Marketing Channels, Social Media Marketing
June 17, 2022
Via: Search Engine JournalTikTok was spotted testing a new search feature, raising questions about its viability as a search engine. Interestingly, many people already use it as one. According to a screenshot shared on Twitter, TikTok is starting to show suggested search terms […]
Marketing Channels, Social Media Marketing
June 16, 2022
Via: Convince and ConvertWe can all agree that an organic social media strategy is great, mainly for its cost advantage. But it also takes a lot of manpower and time to get your content in front of the right eyes. Investing in different […]
Marketing Channels, Social Media Marketing
June 15, 2022
Via: Search Engine JournalTikTok shares the second installment of its Path-to-Purchase Report, a study that shows TikTok’s impact on consumers’ purchase journeys – from discovery to consideration to post-purchase evangelism. The latest research gives brands several interesting insights into how they can harness […]
Marketing Channels, Social Media Marketing
June 9, 2022
Via: Convince and ConvertSocial media advertising is a great way to quickly generate new customers and create a social media buzz around your (new) product. But it can be quite costly, especially if your team fails to continuously invest time into fine-tuning your […]
Marketing Channels, Social Media Marketing
June 8, 2022
Via: Convince and ConvertWhen 2022 began and the world was optimistic for a post-pandemic era, trend spotters predicted (despite the opening of brick-and-mortar stores) that e-commerce would continue to grow. According to a recent industry report, e-commerce will account for 20.4% of global […]
Marketing Channels, Social Media Marketing
June 8, 2022
Via: CMIContent marketers spend a lot of time developing content. But when it’s time to promote that carefully created content in social ads, they don’t have the same flourish. Relatively recent research shows B2B ad creative often misses the mark regarding […]
Marketing Channels, Social Media Marketing
June 8, 2022
Via: Search Engine JournalLinkedIn is expanding audio-only live events, first introduced in January in a beta test, to all users who have Creator Mode turned on. Audio-only live events are LinkedIn’s answer to the success of apps like Clubhouse, and features like Twitter […]
June 17, 2022
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