The alarmist headlines grow louder these days — TikTok Ban: It’s Here! Americans Sound Off on TikTok Ban in Viral Rants! Say Farewell to TikTok!
Content creators and influencers who earn their living from TikTok are having a toxic freakout and spreading misinformation about what ByteDance and the Chinese government can and can’t actually do.
Neither alarmed nor freaked out, we opted to do something wacky in this conversation and ask CMI’s chief strategy advisor, Robert Rose, to look at the challenges through the lens of practicality. Watch this video or read on for his take: