Email Marketing, Marketing Channels
April 21, 2021
Via: EntrepreneurPeople have been reading more marketing emails in the past year. No less than 78 percent of marketers say they’ve seen an increase in engagement over the last 12 months. Now is the time for you to make the most […]
Content & SEO, Marketing Channels
April 21, 2021
Via: MozHead keywords. Long-tail keywords. The chunky middle. The chonky thorax. Is it any wonder why most people outside of SEO think we’re talking gibberish? Ask a dozen SEOs what keywords qualify as “long-tail” and you’ll get 13 opinions and 17 […]
Content & SEO, Marketing Channels
April 20, 2021
Via: Search Engine JournalThe largest obstacle with smaller websites is that you do not have as much of an ability to create an internal linking structure, and if none of the pages are link-worthy you won’t be able to pass that authority through. […]
Big Data, Marketing Channels, Platforms & Software, Social Media Marketing
April 20, 2021
Via: Small Business TrendsSocial media analytics tools are essential to measuring social media ROI — that is, your company’s return on investment from using social media. If you are a social media manager or own a small business, you are going to need […]
Content & SEO, Marketing Channels
April 19, 2021
Via: Search Engine JournalFor marketers looking for the most impactful and cost-efficient way to understand consumer behavior and reach customers in key moments that matter, SEO has become imperative. The SEO industry has indeed matured and spread its wings. Building scalable, efficient, integrated, […]
Marketing Channels, Social Media Marketing
April 16, 2021
Via: Business of AppsTikTok is getting ready to launch new eCommerce-focused ad formats to bolster its revenues. According to leaked information obtained by Business Insider, the popular app is gearing up to diversify its range of in-stream shopping tools. ‘Collection Ads’ will allow […]
Marketing Channels, Social Media Marketing
April 15, 2021
Via: Search Engine JournalLike all things in marketing, there’s no single silver bullet to find success with Instagram advertising. Though it can be a highly successful ad channel for brands of all sizes and is among the most popular with advertisers in consumer-facing […]
Marketing Channels, Social Media Marketing
April 15, 2021
Via: Business of AppsAccording to TikTok over a third of its users now take part in Branded Hashtag Challenges. These are hashtag competitions usually sponsored by brands and companies to bolster their recognition and awareness. New research from Mediakix has found that the […]
Marketing Channels, Social Media Marketing
April 14, 2021
Via: Search Engine JournalYouTube Shorts began rolling out in the U.S. on March 18, 2021. It’s still early days for the new short-form video experience, which YouTube says is, “…for creators and artists who want to shoot short, catchy videos using nothing but […]
Marketing Channels, Social Media Marketing
April 13, 2021
Via: Search Engine JournalYouTube launched its version of audio ads, part of the platform’s strategy to engage music and podcast listeners, in November 2020. YouTube audio ads give advertisers another avenue for capturing the attention of its users, particularly those who use the […]
April 21, 2021
April 13, 2021
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