LinkedIn Announces New, Privacy-Friendly Approaches to Data Collection and Ad Targeting

December 2, 2021

Amid the evolving data privacy landscape, and significant changes to how apps can collect data as a result of regulatory shifts and operating system updates, social platforms are working to establish new data collection processes, in order to ensure that […]

Snap expands mobile ad tools with Multi-Format addition

November 24, 2021

Snap is making it easier for advertisers to purchase ads for Snapchat by adding automation features as part of its Multi-Format delivery. Advertisers can now buy multiple video formats as part of a single advertising set and thereby optimise their […]

Why Visual Storytelling Demands More Than Just Images

November 18, 2021

Via: CMI

Visual stories have structure. They have beginnings, middles, and ends. They are about people – or at least humanistic souls – and they argue for a theme, or a moral, or a point by adhering to this structure. Visual storytelling […]

Marketing Technologies, Other Technologies

How To Amplify Your Podcast (Beginner, Intermediate, and Advanced Ideas)

December 2, 2021

Via: CMI

Podcasting takes work. It’s not enough to simply turn on the microphones, put on a pair of headphones, interview a CEO, and post it online. You’ve invested so many resources in the podcast content before a producer presses the record […]

Content & SEO, Marketing Channels

10 WordPress Image Optimization Plugins For Faster Page Speed

December 2, 2021

Via: Search Engine Journal

Images can make up a massive proportion of your page weight. And that means that optimizing them can make a great deal of difference in your site speed. Given the importance of page speed for both search rankings and user […]

Marketing Channels, Social Media Marketing

TikTok Shares a Listing of Some of the Most Popular Products Promoted on the Platform in 2021

December 2, 2021

Via: Social Media Today

Seeking gift inspiration for the young hipsters in your life? This could help – TikTok has today published a listing of some of the most popular products on the platform over the last year, which were featured in various #TikTokMadeMeBuyIt […]