Tag: SEO tools

September 19, 2022

The best SEOs know they couldn’t do their jobs half as well if they didn’t have access to the right tools. And since keywords are at the center of everything we do in SEO, it’s time to talk about keyword […]

June 13, 2022

Having a strong technical infrastructure helps search engines crawl and index your content. By improving the technical aspects of a website – such as site structure, file compression, and load time – technical SEO can help boost your website’s visibility […]

April 18, 2022

I write a lot of columns here at Search Engine Journal about how to optimize your content. But I rarely touch on how to do this at scale. Enterprise marketing teams, in particular, often face significant challenges when it comes […]

January 31, 2022

When you think of search engines, it’s usually Google, Microsoft Bing, and Yahoo. Yet YouTube is one of the largest search engines in the world, with more than 2 billion monthly active users. Most people consider YouTube a social media […]

December 10, 2021

Alexa.com announced that it will be retiring its marketing services after 25 years. Founded in 1996, Alexa was subsequently acquired by Amazon in 1999. It was initially known for providing rankings based on traffic measured through a toolbar but Alexa […]

August 18, 2021

SEO has become an essential channel in the digital marketing mix for brands and organizations, and it’s constantly evolving. Trying to stay ahead of the curve can get overwhelming, especially for those just learning SEO or adding another channel or […]

June 10, 2021

When it comes to digital marketing, there are multiple options and tools that can enhance and improve your research, strategies, insights, and opportunities to create killer content. But how do you select the best tools for your needs without going […]