Automation, Marketing Technologies, Other Technologies
March 4, 2021
Via: EntrepreneurThe business world is constantly innovating and if you want to be successful, that means being willing to adapt with the times. It also means you should strive to keep your business on the cutting-edge from time to time, especially […]
Marketing Technologies, Mobile Marketing
March 1, 2021
Via: Social Media ExaminerYou may have noticed recently that Facebook has been sending up alarms about the upcoming iOS 14 changes and how they’ll impact your ads. Here’s the gist of what’s going on. With iOS 14, Apple is making it much harder […]
Marketing Technologies, Other Technologies
February 24, 2021
Via: Search Engine JournalEnterprise-level brands often have complex technology stacks with integrations beyond just the website and storefront, including connections to user databases, product management, business intelligence systems, and wider marketing systems to name just a few. While the complexity of these tech […]
Content & SEO, Marketing Technologies
February 22, 2021
Via: Convince and ConvertWhether you have used your time at home this past year to become an expert of something or whether you need an additional incentive to become better at something, the good news is that you can actually make money from […]
Content & SEO, Marketing Technologies
February 22, 2021
Via: Search Engine JournalRunning PPC ads can be profitable – or it can be a waste of time. What makes the difference? Much of it has to do with your ad text. Writing great copy for PPC ads is trickier than it might […]
Marketing Technologies, Other Technologies
February 19, 2021
Via: Search Engine JournalIt’s hard for local marketers to believe that it was just last March our goals were completely upended and we were forced to drastically change how we view local marketing measurement and success for both channels and campaigns. Soft skills […]
Content & SEO, Marketing Channels, Marketing Technologies, News, Social Media Marketing
February 18, 2021
Via: Martech ZoneOne of the biggest challenges of keeping and growing your company’s social media presence is providing content that provides value to your followers. One social media management platform that stands out from its competitors for this is Crowdfire. Not only […]
Content & SEO, Marketing Channels, Marketing Technologies, Web Advertising
February 17, 2021
Via: Search Engine JournalNo enterprise SEO strategy is complete without plans to build out an engaging and informative blog. Aside from adding depth to websites, blogs help businesses reach potential customers through organic search, establish expertise, authority, and trust. However, brands won’t reap […]
Marketing Channels, Marketing Technologies, Mobile Marketing, Social Media Marketing
February 17, 2021
Via: Search Engine JournalIn March 2016, Instagram switched its feed from chronological to using an algorithm to rank the “best” posts first. Well, at the rate that things change in the digital marketing world, that’s like telling you a story that begins, “A […]
Marketing Technologies, News, Other Technologies
February 16, 2021
Via: Marketing DiveBrand trustworthiness became a bigger theme last year as the pandemic and widespread social unrest led consumers to grapple more with uncertainty. Iterable’s survey reinforces that strategies forged in the fires of 2020 will remain in place for the year […]
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