Tag: Reddit

Marketing Channels, Social Media Marketing

Reddit is building an Ads API, first 4 partners announced

October 27, 2022

Via: Search Engine Land

Reddit is working on a new Ads API and have just announced their first four alpha partners. The partners will be integrated into the API and are helping build solution that will inevitably help advertisers build, scale, and optimize campaigns. […]

Content & SEO, Marketing Channels

9 Impressive Content Marketing Ideas from Brands You Can Consider

September 22, 2022

Via: Convince and Convert

It can become increasingly difficult to come up with content marketing ideas as time goes on. This is especially true for businesses that rely on selling services since they won’t have a product line that can be updated or added […]


Reddit improves mobile and digital ad business with acquisition of Spiketrap

September 9, 2022

Via: Business of Apps

Reddit just acquired Spiketrap, the audience contextualisation company in hopes of improving its ad relevance and targeting performance. Spiketrap technology is used to bolster quality scoring and engagement prediction. It does it by providing contextual analysis and features through its […]

Marketing Technologies, News, Other Technologies

Reddit ramps up advertising with first US TV campaign

June 29, 2022

Via: Marketing Dive

Reddit’s “Find your people” campaign sees the social media platform leveraging a more traditional medium, television, as it looks to drive awareness and engagement at a time when the platform is growing. The message of “Find your people” alludes to […]

Marketing Channels, Social Media Marketing

Reddit revamps comment and engagement features in app

December 3, 2021

Via: Business of Apps

Reddit has launched a series of new features to boost user engagement across its app. It added voting and comment count animations for feeds and posts that can be shared in real-time. Newly added typing indicators will now display when […]


Reddit offers stronger brand-safety controls with tiered ad inventory

September 24, 2020

Via: Marketing Dive

Reddit’s rollout of three categories for ad inventory marks its latest effort to improve the brand-safety controls on its platform, which has its roots as a free-speech forum started in 2005. With the implementation of Oracle’s contextual intelligence, Reddit aims […]

Big Data, Platforms & Software

Snapchat: Here’s How to Share Content From Reddit in a Post

October 23, 2019

Via: Adweek

Snapchat recently added the ability for users to share posts from Reddit directly to the Snapchat camera, so that those posts can be shared with friends and followers on the photo- and video-sharing platform. Our guide will show you how […]


Game of Thrones Blunders: Lessons in PR

May 17, 2019

Via: Natalie Dunn

Game of Thrones is inescapable these days. Everyone has an opinion on the show, whether they watch it or not, and it seems like every time it airs it makes headlines. Naturally, the newest (and final) season is no exception. […]

Marketing Channels, Social Media Marketing

Five brands that proved marketing on Reddit can work

March 9, 2016

Via: Econsultancy blog

You’d be forgiven for being frightened of marketing on Reddit. It’s a goldmine for users but a minefield for anyone even hinting at self-promotion.  Yet despite the risks, some marketers have managed to pull it off. In this post I’m […]

Platforms & Software, Social Media Marketing

The Actionable Guide to Reddit Marketing for Your Business

December 23, 2015

Via: Social Media Today

When people talk about the benefits of social media marketing, the site Reddit is usually left out of the conversation. Some business owners and teams are so busy looking for immediate results that they forget to include one of the […]