In spring 2020, Microsoft CEO Satya Nadella famously said, “We’ve seen two years’ worth of digital transformation in two months.”
Since then, we’ve seen at least three major disruptions that help us spot where we may be headed. And identifying the implications of these disruptions may help you develop your strategies to be ready for the future of content and marketing.
Disruption 1: Consumer time shifting and brand legacy
Wow, that sounds important, doesn’t it? It’s just a fancy way of saying things are moving faster, and people have a lot more choice in content.
