Tag: social

December 16, 2016

Hashtag no filter: Instagram today revealed it now has 600 million users. The photo- and video-sharing app has been on a rapid growth trajectory, adding 100 million accounts in just the past six months. In a blog post today announcing […]

December 16, 2016

Facebook’s going to need all the help it can get to combat fake news. With that in mind, the company is enlisting users to fight the good fight, revealing a five-part plan to cleanse its platform of faux publishers that […]

November 9, 2016

LISBON—Facebook is further integrating chatbots into the platform by letting brands buy newsfeed ads that directly link to one-to-one conversations in Messenger. During a talk today at the Web Summit tech conference, Facebook vp of messaging David Marcus said advertisers […]

November 8, 2016

Adobe has started giving marketers a tool it says will better help them track campaigns across platforms. The company is letting Adobe Social clients tap into the data capabilities of Adobe Analytics to see how organic posts perform in real […]

November 8, 2016

In the Cluetrain Manifesto of 1999 Doc Searls and David Weinberger remind us that markets are conversations. For thousands of years’ markets have been “conversations between people who sought out others who shared the same interests.” The voices taking part in […]

November 2, 2016

Twitter is upping its chatbot game. To better help brands converse with users and offer customer support, the company is launching two new products that will help answer basic questions and address complaints. The features announced today let companies partner […]

November 2, 2016

Premion, a new division from Tegna Media, wants to be your one-stop shop for all things over the top. Instead of shopping around on different platforms, which all have their own unique pricing structures, Premion will aggregate those options for […]

October 19, 2016

BroadbandTV announced today that it will manage YouTube channels currently operated by Univision Digital, a media company serving Hispanic America. According to the deal, BBTV will help strengthen Univision’s 16 premium YouTube channels and manage all content uploaded by fans. […]

August 31, 2016

Twitter wants to help social media celebrities make more money on their 140-characters tweets. Today, the company announced it’s expanding its creator revenue program to help influencers on the platform monetize content in more ways and on a bigger scale. […]

August 23, 2016

When it comes to Olympics advertisers earning social and digital buzz, Coca-Cola and Nike took top honors at the just-completed Summer Olympics in Rio. Social intelligence company Brandwatch focused on Twitter, monitoring tweets that mentioned both the Olympics and one […]

July 27, 2016

The days are long gone when companies didn’t need to personalize their marketing communication and they could still be successful. However, personalization in 2016 needs to go one step further. All marketing needs to be connected and feel the same […]

June 13, 2016

Did you know you can now create your own Snapchat Geofilters? It’s only been a few months since Snapchat debuted this feature, and there are already some amazing results flowing in for businesses and brands of all sizes (we’ll share […]

June 7, 2016

Social media can be a steep learning curve for digital marketers. With new platforms, changing roles and evolving customer demands, maintaining an effective social strategy across the board is never easy. If fact, it is often incredibly challenging. Read More […]

June 6, 2016

This week’s Day in the Life has a particularly interesting angle, as we talk to Ian Gallagher, the digital media officer at Leicester City Council. Thanks to Richard III and that car park, followed by Vardy and his party (dilly […]

June 1, 2016

The new look will allow publishers including Vice, Daily Mail, BuzzFeed and Cosmopolitan to show off their content instead of the current logos. It is understood that the revamp could be as soon as next month, according to VentureBeat. The […]

May 25, 2016

Burberry is widely recognized as a digitally sophisticated luxury brand, but it’s been hard to translate that into sales. The British fashion house has been an early adopter of a long list of digital platforms: Snapchat Discover, Apple TV, Apple Music, Japan’s Line, Korea’s Kakao, […]

May 9, 2016

Apple’s launch of the iPhone 4s in 2011 introduced the world to Siri. Since then we’ve had Google Voice, Microsoft Cortana, and Amazon Echo Alexis, but now voice and conversational search is poised for rapid growth. In a research report conducted […]

April 5, 2016

Intoxicated by March Madness and a nostalgia for Grantland’s ridiculous brackets (“Which Tom Cruise is the Best Tom Cruise?“), the Contently edit team decided to blow off real work last week and answer a very important question: Which branded social media […]

February 23, 2016

These days so many people have different preferences for how they like to communicate; maybe they use WhatsApp, Facebook, SMS, phone calls, WeChat, Skype, or any one of many other apps on a seemingly endless list. All of these platforms […]