What Is A Social Media Content Strategy?
A social media content strategy is a plan that contains all the ins and outs of how you’ll use content to grow your brand and reach your goals on social media platforms.
Ideally, your strategy will be documented so you can refer to it as you carry out the tasks associated with creating social media posts, publishing them, and tracking your results. If you have a team, your strategy document will also help keep everyone on the same page.