Robust, well-integrated keyword rank tracking lives in the top drawer of any SEO professional’s toolbox.
But what value does it provide the rest of your organization?
Keyword ranking insights are a hidden gold mine of information for many departments and team members, even outside of marketing.
We know the value of tracking keyword ranking trends for SEO pros; generally, the higher you rank the more traffic it brings to your site.
That awareness of how your most important keywords are ranking and trending is critical to SEO success.
