TikTok has expanded its quick Promote ad feature with four new options, making it easier for brands to increase the visibility of their posts through a streamlined campaign creation process within the platform.
The new Promote campaigns. Brands will now be able to:
- Drive more visits to your TikTok page – TikTok’s added a new Promote goal focused on driving traffic back to your TikTok page, as opposed to your website
- Get more messages from potential customers – Prompt more direct interaction in the app with a new ‘more messages’ Promote goal
