The rise of AI content creation has been a game-changer – for better or worse.
On the one hand, you have benefits like:
- Improved efficiency.
- Powerful content ideation.
- Rapid research.
These efficiencies have allowed SEO programs to move faster and produced cost savings, added value and, in some cases, more revenue.
On the other hand, you have issues like:
- Generic content.
- Poorly written text.
- Ineffective content.
These drawbacks can lead to a bad user experience, lost rankings or deindexing from the search results.
