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How To Help the Perfectionist on Your Content Team, Even If It’s You

January 24, 2023

Via: CMI

Are you a perfectionist? If so, you’re certainly not alone in the content marketing world.

Maybe you’ve noticed someone on your team letting unrealistic standards derail deadlines and delay goals.

Content marketing professionals feel plenty of pressure to achieve perfection in their work. Building content that delivers results requires attention to detail which can seem like a barrier to getting things done.

But perfection isn’t a realistic or helpful expectation for your or your team’s work. The problems it causes includes procrastination, avoidance, and declines in creative thinking, according to Psychology Today.

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