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Does Members-Only or Gated Content Have SEO Value?

October 12, 2021

Today’s Ask an SEO question comes from Kyriakos in North Carolina. Kyriakos asks:

We have a B2B member only website. Some of the content on our site is available to guests/not logged in users, but most of our content is for members that are logged in to the site. Does the content that is member only (visible after log in) help the site’s SEO rankings?

Great question, and it’s one I get from clients all the time.

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