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Why Your Content Team Needs Rule Makers – and Rule Breakers

October 24, 2023

Via: CMI

Are you a rule breaker?

We want rules. We need rules. But we also want to break the rules.

Would you:

  • Not return the shopping cart after taking it to your car?
  • Start a company without a business plan?
  • Share a streaming network password with a friend?
  • Use a sick day at work when you’re not sick?
  • Copy a friend’s MP3 file to add to your music collection?
  • Post something on social media out of bounds with the terms of service?
  • Not get a city license for your dog?
  • Selectively present (or avoid) market data to build a desired business case?
  • Send unsolicited email?
  • Expect your employees to work off-hours?

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