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SEO Is Down, Help! A Guide To Diagnosing SEO Traffic Drops

November 10, 2023

Today’s Ask an SEO question is a common one, both from SEO pros and from clients.

I’m going to focus more on the first part: What causedi my traffic to drop month over month?

Here’s the full question from Britney in Houston, who writes:

A drop in organic SEO traffic month over month (MoM) can be frustrating and leave clients in a panic trying to figure out what happened and what they should do about it.

It sounds like you’re on the right track with your investigation, but there are a few other things we should look for.

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