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Enterprise SEO: Why ‘best practices’ won’t cut it and what to do instead 

Many SEO professionals lean on “best practices” in their SEO efforts.

But when optimizing JavaScript-based enterprise websites for site speed, you need more than “best practice.”

Here’s why standard solutions don’t always apply to enterprise sites and what you can do instead.

Improving site speed: Migrating to server-side rendering isn’t always the right answer

Imagine going to the CEO (or anyone in senior leadership) and advising them, “We need to change our website to server-side rendering (SSR).”

They ask you, “Why?” and the only answer you can give them is, “Because it’s best practice to improve site speed.” You would, likely literally be laughed out of the room.

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