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Enterprise Content Marketers Share Challenges, Opportunities [New Research]

February 22, 2023

Via: CMI

Navigating work in a large organization comes with unique challenges, especially in times of change.

But one thing remains constant – communication endures as one of the thorniest issues.

So it’s no surprise in our newly released Enterprise Content Marketing: Benchmarks, Budgets, and Trends – Insights for 2023, well over half (64%) of enterprise content markers say communicating among internal teams/silos is a challenge.

That’s one of the findings from the analysis of the 278 enterprise marketers (those working in companies with at least 1,000 employees) who completed our annual content marketing survey.

Read More on CMI