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TikTok launches AI-powered creative assistant to streamline ad creation process

With First-Party Data, the Experience Is the Most Important Part

Deinfluencing on social apps is a wake-up call for brands

Brands scrutinize video ad budgets as upfronts approach

How much do influencers think they would charge for mobile social campaigns?

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Do Categories & Structure Matter More For SEO Than Just Content?

July 13, 2023

Via: Search Engine Journal

Category:

That is an amazing question, and the answer is a big yes.

The folder structure of your website is important for SEO – but not just for content and content silos.

Your folder structure can help determine why a specific product isn’t moving off the shelf, when the code on a section of your website has changed, if a marketing channel outside of SEO has been impacted, and even used to support other teams within your business.

Read More on Search Engine Journal