Whether you’re working in SEO, PPC or somewhere in between, salaries are always a contentious subject. They can be hard to talk about, challenging to quantify and difficult to change.
There are a lot of guides out there that help with salary negotiations, but in this article, I want to talk specifically about negotiating your marketing salary.
Difficulties with marketing salaries
There are some critical complexities to marketing jobs that make it trickier to benchmark appropriate salaries.