What Is Long-Form Content?
What comes to mind when you think of “long-form content?”
Is it a never-ending blog article? What about a book?
In fact, long-form content is also:
- 40-minute podcast episodes. (Am I the only one who’s binged marketing episodes to get pumped for my day?!)
- 20-minute YouTube tutorials.
- 60-minute webinars.
- Longer carousel posts on Instagram or LinkedIn.
The more you think about it, the more you realize we actually consume a ton of long-form content on a daily basis.