When growing your business, it’s important to figure out what model fits best for your business. Today, one popular strategy is the freemium model. Here’s how to know if it’s right for your business.
So first, let’s define the options. The paid model is simple. If a customer wants to use your product or service, they must buy. The freemium model has several variations. You can offer free trials for a period of time, or offer an entire product or service for free while selling add-ons or upgrades.
