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Tag: Rob Norman

Big Data, Platforms & Software

How ComScore’s New CEO Plans to Make It the Go-to Source for Cross-Platform Measurement

April 24, 2018

Via: Adweek

Given the ad industry’s ever-increasing focus on data, cross-platform measurement company ComScore Networks has an opportunity to play a key role for publishers and advertisers. But the brand faces a series of hurdles while seeking to re-establish itself. ComScore has […]