Tag: bi

Business and Industrial, Industries

3 Things Business Owners Need to Know About BI

August 30, 2017

Via: Entrepreneur

Business intelligence, or BI, is changing the way small to mid-size companies are making decisions, and it is creating significant advantages for those that do it well. If you are an entrepreneur, you know how important information is when it pertains to […]

Marketing Technologies, Mobile Marketing

How Business Insider leverages the convergence of social, mobile storytelling

May 26, 2016

Via: Mobile Marketer

A Business Insider executive at Mobile Moments NYC discussed the publication’s focus on digital storytelling, which prioritizes serving content to on-the-go readers quickly, a strategy that has resulted in 60 percent of its traffic stemming from smartphones and tablet devices. […]