Tag: advertisements

February 27, 2023

Advertising is becoming more of a priority in the boardroom — for real time this time. It’s an oft-touted claim whenever times get tough: CEOs who continue to advertise during downturns end up on top. Few CFOs buy into this […]

June 22, 2022

Fake news and misinformation have plagued most social media platforms since their beginning, and the recent pandemic proved just how dangerous it can be. However, censorship was never part of these platforms—all of which rely heavily on user-generated content to […]

November 30, 2021

Marketing helps create your brand image, promote your service, reach potential customers, engage existing clients, boost sales and propel growth. With tens of thousands of companies offering these services worldwide, deciding on the best agency to hire is no easy […]

July 14, 2021

When I was a child, I loved a water commercial that appeared on afternoon shows where you could hear women singing. I don’t know why, but it put me in a really good mood. Like this commercial for Clight ( […]

August 20, 2019

Good copy is everywhere! Websites, advertisements, blog posts, and especially on social media. We want to give you the tools to write exceptional copy for even the tiniest of things on social: captions, tweets, Stories, and more. Consider this a […]

July 2, 2018

No one doubted that Apple did indeed Think Different in 1997, when it introduced a series of advertisements featuring the plucky, succinct directive. Instead, consumers instantly bought into the mindset, peppered by familiar images of everyone from Kermit the Frog […]