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Using Marketing Dashboards to Visualize Success

November 10, 2016

Via: Chief Marketer

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Marketing dashboards are a way of visualizing how your company is performing. Of course, data itself is a static entity, and that doesn’t make for an exciting picture.

When deciding what you need in marketing dashboards, think about the relationships between different pieces of data, says Martin Kihn, research vice president, Gartner.

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