Many marketing specialists know: over the past ten years, marketing technologies (Martech) have exploded in growth. This growth process isn’t going to slow down. In fact, the latest 2020 study shows there are over 8000 marketing technology tools on the market. Most marketers use more than five tools on a given day, and more than 20 overall in the execution of their marketing strategies.
Martech platforms help your business both recoup the investment and help you to get a significant increase in sales by accelerating the buying journey, growing awareness and acquisition, and increasing the overall value of each customer.
