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Instagram Reminder Ads launch new features to boost reach

Instagram Reminder Ads are rolling out new features to help advertisers reach a wider audience:

  • Instagram Stories visibility: Reminder Ads can now be featured within Instagram Stories, allowing businesses to increase visibility and improve efficiency.
  • Ads Manager set up: Reminder ads can now be created directly in Ads Manager, which removes the previous requirement of only using organic posts to create a reminder ad.

The new capabilities, which also make it easier to create Reminder Ads, will be launched by the end of October.

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