We’ve all seen a flurry of marketing stats about Gen Z, but those haven’t always translated into great insights on how to reach this increasingly important demographic.
With that in mind, the team at Wizz – a social communication app with more than 10 million monthly active users (MAUs), the majority of whom are under the age of 20 – reflected on everything they’ve learned about our user base to create a three-part series about the importance of community to Gen Z.
