No matter what you are selling – hardware to legal services – people are looking online.
When someone turns to a search engine to find a source locally they intend to buy – perhaps today!
Any business that wants to thrive locally must get very, very good at local SEO. In other words, they must show up on the mobile device in maps, they must show up on the laptop in the “Google 3-pack,” and they must have a credible amount of reviews and social signals to convert the click to a customer.
