OpenAI’s ChatGPT has proven to be a game-changing tool for SEO professionals. As Google has indicated an increased willingness to allow AI-generated content to rank and OpenAI has released new versions of GPT for enterprise use, the use cases have only expanded exponentially.
In January 2024, another monumental shift occurred when OpenAI declared the GPT store open for business. ChatGPT Plus users and those with access to Team and Enterprise plans can explore custom GPTs developed by almost anyone.
