Facebook’s ad intake is humming.
On Wednesday, the social network released its quarterly earnings, and showed its ad revenue hit $8.6 billion during the last three months of 2016. That represented a 53% jump from the same time a year prior. For the whole year, it generated $26.9 billion in ad sales, an increase of 57% from 2015.
Mark Zuckerberg’s company also is making more money, topping $10 billion in profits for the full year in 2016 for the first time, increasing 177% from 2015.