Facebook continues to enhance the information available for publishers posting videos with Thursday’s announcement of daily video metrics.
Product manager Anaid Gomez-Ortigoza announced in a Facebook Media blog post that page administrators can now view day-by-day breakdowns of the following metrics:
- Minutes viewed: The total minutes of watch time spent on the video on a particular day.
- Views: The number of times your video was viewed on a particular day.
- 10-second views: The number of times the video was viewed to 10 seconds on a particular day. If the video is shorter than 10 seconds, this metric refers to the number of times people viewed at least 97 percent of the video.