We live in the age of transparency. As such, it’s critical to earn your customers’ trust and keep it by improving the customer experience.
Eighty-four percent of people trust online reviews as much as personal recommendations. Treating customers well is more important than ever, yet companies continue to take advantage of customers by focusing on short-term revenue vs. long-term profitability.
Eighty-four percent of Millennials are influenced by user-generated content on your website. (Opens as a PDF). As such, you need customers to share their positive experiences with your brand’s product or service.
