Facebook announced Monday that more than 5 million businesses worldwide are now active advertisers on the social network, with nearly one-half of those creating their ads via mobile devices.
Facebook shared more statistics in an email to Social Pro Daily:
- The top three verticals advertising on the social network are e-commerce, entertainment/media and retail.
- Nearly 75 percent of its 5 million active advertisers are from outside of the U.S.
- The fastest-growing countries are India, Thailand, Brazil, Mexico and Argentina.
- The top five countries in terms of year-over-year growth are: U.S., Brazil, Thailand, Mexico, U.K.