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TikTok launches AI-powered creative assistant to streamline ad creation process

With First-Party Data, the Experience Is the Most Important Part

Deinfluencing on social apps is a wake-up call for brands

Brands scrutinize video ad budgets as upfronts approach

How much do influencers think they would charge for mobile social campaigns?

Tag: storytelling platform

Content & SEO, Marketing Technologies, Other Technologies

How to Build Community Through Content—and Vice Versa

January 8, 2021

Via: Adweek

Beyond the hard part of getting organizational buy-in to this community way of thinking, building true community takes an everyday commitment to nurture your most passionate customers, then empower them to communicate with each other and create content around things […]