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Tag: Search Strategy


Content & SEO, Marketing Channels

6 Steps To Prioritize Natural & Paid Search In A Holistic Search Strategy

August 21, 2022

Via: Search Engine Journal

The synergy between paid search (SEM) and natural or organic search (SEO) remains a popular topic due to the many benefits a business can experience from their synergies. From leaning on organic results to offset paid search costs to using […]