Tag: Search Keyword

Marketing Channels, Social Media Marketing

Twitter Launches Test of Ad Targeting Based Specifically on Search Queries in the App

January 24, 2023

Via: Social Media Today

Twitter has launched a new ad option that will enable advertisers to place Promoted Tweets within specific search results, enabling more specific targeting based on user intent. As noted by Twitter, ‘Search Keyword Ads’ will enable marketers to hone in […]