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With First-Party Data, the Experience Is the Most Important Part

Deinfluencing on social apps is a wake-up call for brands

Brands scrutinize video ad budgets as upfronts approach

How much do influencers think they would charge for mobile social campaigns?

The latest threat of TikTok bans have caused marketers to raise an eyebrow

Tag: B2B leads

Content & SEO, Marketing Channels

How To Make Paid Search Work For B2B Marketing

March 28, 2022

Via: Search Engine Journal

High CPCs. Low search volume. Unqualified leads. B2B marketers face endless challenges when attempting to generate results from paid search. Learn how to make paid search work to drive better B2B leads. Prequalify Users With Ad Copy One struggle many […]