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Deinfluencing on social apps is a wake-up call for brands

Brands scrutinize video ad budgets as upfronts approach

How much do influencers think they would charge for mobile social campaigns?

The latest threat of TikTok bans have caused marketers to raise an eyebrow

Quarterly ad spending recap: Green shoots of ad spending growth will take time to bloom...

Tag: advertising environment

Content & SEO, Marketing Technologies

The Value of Marketing Simplicity in a Complex World

March 8, 2019

Via: Target Marketing

How many times have you heard, “the average consumer is exposed to ‘X’ number of ads each day?” The cliché often accompanies a pitch for a creative platform or placement intended to stand out in a crowd. In competitive markets, […]