Tag: advertising business

Marketing Channels, Web Advertising

Walmart ad sales growth stays steady as broader business recovers

August 17, 2022

Via: Marketing Dive

Walmart’s global advertising business grew 30% year-on-year in the fiscal second quarter, according to an earnings statement, though the company did not break out a specific revenue figure for the segment. That’s a healthy rate of growth but unchanged from […]

Marketing Channels, Web Advertising

Amazon’s booming ad business grew by 40% in 2019

February 3, 2020

Via: Marketing Land

Amazon had anticipated a good holiday season, and it got it. The company reported $87.4 billion in net sales for the fourth quarter of 2019, up 21% from the same period the prior year. On the advertising front, the company […]

Marketing Channels, Web Advertising

What Amazon Advertising Will Look Like in 2020

December 27, 2019

Via: Adweek

Amazon doesn’t generally speak to future plans, so it didn’t have much to say about what 2020 has in store for its growing advertising business. Agency insiders who work with clients on the platform, however, say they expect big changes […]


Amazon is reportedly launching a retargeting ad product

May 16, 2018

Via: Econsultancy blog

Without much fanfare, Amazon has managed to build a billion-dollar advertising business. That’s not so surprising when one considers that, depending on who you ask, roughly 50% of consumers in the US start a product search on the company’s site […]