Tag: Ads scripts

Automation, Marketing Technologies

Google Ads scripts usher in a new era with API access

August 9, 2023

Via: Search Engine Land

For nearly a decade, Google Ads scripts have been the unsung heroes for advertisers aiming to automate their accounts. Initially created to empower users with JavaScript-driven automation capabilities, these scripts can now use the Google Ads API’s “mutate” function. This […]