Tag: ad formats

Marketing Channels, Social Media Marketing

Instagram Ad formats: Best practices for effective ad creative

December 14, 2023

Via: Search Engine Land

Instagram is one of the most popular advertising platforms, with 2 billion monthly active users and over 2 million advertisers. Paired with the ability to evolve its capabilities, you’ve got a platform that compulsively hooks users and advertisers. This article […]

Marketing Channels, Social Media Marketing

An Overview of Instagram Ad Formats [Infographic]

May 30, 2023

Via: Social Media Today

Looking to try some new approaches to marketing on Instagram? This will help – the Instagram team has published an updated overview of the various ad formats available in the app, along with notes on when and why to use […]

Marketing Channels, Social Media Marketing

Instagram follows TikTok with enhanced ad formats and tools

October 7, 2022

Via: Marketing Dive

Instagram’s latest ad additions follow suit to others looking to fine-tune their offerings ahead of the holiday season. In August, TikTok launched its Shopping Ads, which include three new ad formats aimed at simplifying product discovery and browsing for its […]