Looking to lean into holiday marketing this year?
At 18% globally, online shopping represents is a growing percentage of retail sales and is expected to increase.
Whether you’re actually selling online or using digital marketing to drive in-store sales, you’ll want to avoid these 14 holiday marketing mistakes that can cost you online visibility, customers, and revenue.
1. Using Your Standard Website Instead of Landing Pages
Direct consumers to the most relevant pages on your site and highlight your offer. But how?
