Last month, I compiled a shortlist of strategies for B2B businesses to try in PPC advertising this new year.
Now, I’d like you to turn your attention to retail advertisers.
Let’s face it: it’s simple to stay with the strategies you have in place rather than try new approaches.
If you’re a retail advertiser who hasn’t been experimenting much lately (or you’re still stuck with keyword-only targeting) now is the time to branch out.
Wondering where to start? Try a few of these PPC strategies for retail on for size.
